Hey, agents. I’m sure we’ve all been told to build a bridge and get over it. Kind of harsh, you think? So how about we—build a bridge and meet in the middle? It often seems there is a cavernous divide between buyers and sellers—and their respective agents—in real estate transactions. Both parties seem to forget the time(s) they played the opposing role. So, in order to be a GREAT real estate agent, it’s your responsibility to balance your client’s interests with those of the negotiating party. Become the bridge, because ultimately, meeting in the middle will help you prioritize your client. You’d be surprised how powerful and profitable a little empathy and psychological awareness can be!
According to Sprout Social, 79% of internet users log on to Facebook, and every 8 out of 10 Americans are on the internet. That is a big deal. If you are not using Facebook as a platform to market yourself and gain leads, I would think again. To get you started, or just to give your creative brain a break, here are some content ideas to fill your Facebook feed!
In today’s tremendously social environment, it is easier than ever to market yourself effectively. The biggest marketing fail would be to not take advantage of the ease of gaining leads through social platforms and email campaigns. Here are some mistakes that you want to avoid if you want to get as many leads as you can:
Meet Dan Lee, Village agent and Team Leader of the Elite Team.
The Elite Team is a group of Realtors with their own unique views of the real estate market without compromising integrity and values.
Dan, along with his wife Vivian, run the Elite Team with the mindset that by providing great agents with the means to succeed, it will lead to more satisfied clients.
RISMedia recently interviewed Dan on his leadership philosophy and how he attracts and retains great agents.
"It is true that I’ve yet to fire an agent, but by no means does that mean that I haven’t had agents not perform to expectations. The reason for my agent retention is two-fold: First is the hiring process; there are specific criteria that I hold myself to when it comes to the hiring process. Secondly, every agent that I hire I truly believe that they have the mindset for success, but are lacking the tools for success. It is my job to provide those tools to them. I try to have a dynamic training approach; I take the time to sit with an agent and try to figure out the best way to get them to perform better. I don’t consider my model exceptional, but I do believe in some counts I have been very blessed with the hires that I have made so far."
- Dan LeeCongratulations Dan and the Elite Team! We love being your Village.
A business Instagram is one of the most beneficial things for a Realtor to set up. This account takes only a few minutes to set up, yet it can help you exponentially in posting meaningful content for the right audience. It helps potential clients contact you with ease and it includes great analytical features to help you learn how to post well. Keep reading to learn how to set up of a business Instagram and how to navigate the features.